A new SellCell report shows the iPhone Air is depreciating far faster than the rest of the iPhone 17 lineup. After just 10 weeks, the Air has lost 40%–48% of its value depending on storage — making it the worst performer in the series and a likely sales flop.
By comparison, the other iPhone 17 models are holding value much better, averaging 34.6% depreciation. The best performer is the iPhone 17 Pro Max (256GB), which has lost only 26.1% of its original price.
Source: GSMArena